When employees feel heard and valued, the entire organization benefits. The best way to achieve this is to have an employee sentiment plan in place and do it now as everyone's current work environment is challenged.
You might be asking yourself the following questions as you read this:
- Do I really know how my employees truly feel?
- How do I setup a sentiment plan quickly and easily?
- How can I do this given a work-from-home environment or maybe a hybrid work culture?
- How can I get results quickly to adjust and adapt?
'Sentiment’ is defined as an attitude or opinion, a mental feeling or a thought proceeding from emotion. The importance of obtaining employee feedback regarding their feelings has long been neglected, and many companies have experienced the consequences of not gathering and analyzing employee sentiment. High turnover rates, lack of engagement, and low-quality work are just some of the negative outcomes of having unhappy employees.
The need for employee sentiment analysis is now being recognized as more crucial than ever, and here are the reasons why:
While most employers measure employee productivity, they fail to measure employee sentiment, but the two go hand-in-hand. When you frequently gather feedback from employees, you give them an opportunity to comment on their positive and negative work experiences, feelings, and needs. Doing this demonstrates to employees that their voice matters, which results in increased performance. When employees feel valued, they are more engaged overall. Studies show that employee efficiency increases by 15% when employees are engaged. An employee who feels recognized will be more emotionally invested in their project, and thus produce higher quality work.
With the Covid-19 pandemic shaking the workforce, research indicates that 41% of employees are seriously contemplating quitting their jobs. This is due to many factors, including not feeling valued at work, and it’s not likely they will bring up quitting before they hand you their two-week’s notice. Regularly checking-in with your employees gives them a chance to talk to you before they reach that point. When you receive a negative response, you can remedy the issue immediately. Regular check-ins with employees can greatly reduce the chances of them abruptly quitting. The cost of replacing an employee is approximately 30% of their annual salary, so keeping your employees happy will benefit all parties.
When a company prioritizes employee sentiment, team members feel more valued and included. This encourages transparency within the company which leads to positive change. An emphasis on open communication in an organization allows employees to feel that leaders are accessible and supportive. This creates a culture of unity, where everyone is more likely to align with the company’s vision overall.
By creating a safe atmosphere, you set the stage for creativity to flourish in your company. When you ask employees about their feelings and thoughts regarding work, you open the door to both crucial feedback and new ideas that could lead to the company’s greater success. This further encourages employee creativity, because they will believe their thoughts and suggestions will be heard and appreciated. When you don’t allow employees to have that voice, important feedback can be lost.
We don’t always know the situations people have in their lives outside of work. Someone can come in smiling every day, never discussing the difficulties they may be facing. And with the current increase in remote work, it has become even more difficult to gauge. It is now crucial to regularly ask your employees how they are feeling. Providing someone a comfortable, safe space to bring up their feelings could make a greater impact than you realize. It may allow you to detect possible warning signs and take necessary action before it is too late.
Easily ask your employees how they feel with Rhonda. Send out regular pulses to check-in with them and get quickly alerted if a negative response is received. Rhonda even allows employees to answer anonymously, eliminating the fear many have, and further promoting open and honest communication. There is no need to wait to start improving your company culture; you get your employee sentiment score immediately, in real-time.