The prevalence of smartphones is nothing short of a phenomenon. The average user touches their phone 2617 times per day. In addition, a survey by OfficeTeam reported that on average employees spend 56 minutes of their working day on their mobile device.
Let’s leverage those 2600 touches and 56 minutes into valuable data. By simply sending a text message to your employees, you are more likely to improve internal communications and engagement.
Now, before you start firing off those texts, read these 5 simple rules to ensure you are communicating in the most effective manner possible
Ensure the majority of your communication is two-way
When sending a text message to your workforce it is important to ENGAGE. As much as possible, ask questions that your employees are excited to answer. By participating in a lively conversation, employees feel valued and heard while simultaneously collecting invaluable data for the organization.
Beware of the time
It’s best to schedule your texts at a time that makes the most sense. Sending a mass internal communication update at 6:30 pm while your workforce is at home eating dinner with their families is probably not the best idea.
Instead, try to schedule your messages during work hours. If most of your employees take a break at noon, send your messages just before they take their lunch to ensure they read and engage.
We know, however, that emergencies do exist, and one of Rhonda.ai’s powers is communicating at the drop of a hat to thousands, regardless of time and location.
Include emojis, photos or GIFs
Rhonda supports the broadcast of emojis, photos, and GIFs. Sending a photo or smiley face alongside your message is more likely to result in a higher response rate.
Not only can you send photos, but you can ask for them too! How about creating a companywide pet photo album? Boom – simply ask your employees for a photo of their furry friend and mass-download the photos for some office fun.
Keep them short
As often as you can, keep the word count of your messages to a minimum. A good rule of thumb is to keep your character count under 200 (just like Twitter).
A clever tip is to include an image containing additional text. We’ve included an example below.
Keep in mind – if what you say isn’t short enough to be a text, then it probably shouldn’t be a text.
Don’t abuse their inbox
With an employee engagement tool like Rhonda, it’s never been easier to communicate with your workforce. HOWEVER, this does not mean you should be reaching out multiple times a day, 7 days a week.
Rather than packing all your information and questions into various messages throughout the week, consider breaking the communication up into an engaging, pre-programmed conversation. This allows you to communicate all your necessary info, collect the corresponding data, and disturb your employees the least amount possible.
By communicating relevant messages and inviting participation via SMS, your employee engagement rate is guaranteed to rise. In turn, a higher engagement rate leads to happier employees, heightened performance, and overall improved employee experience.